PRIVACY POLICY

Meuhedet HMO, as data controller,  («Meuhedet«, «we» or «us«) presents this privacy policy, as may be amended from time to time (the «Privacy Policy«) to explain to visitors of our MiniSite intended for information about our services for individuals not living in Israel, located at https://olim.meuhedet.co.il/ru (the «Website«) how we collect, use, share and otherwise process Personal Data (as defined below) when you visit our Website («Visitor(s)«, «you» or «your«).

Please note that we have other privacy policies for our main website and other platforms.

1. What Personal Data Do We Collect and Process

General provisions We hereby inform you, and you hereby acknowledge that you have no legal obligation to provide us with any Personal Data when you visit and interact with the Website, and the provision of it is solely based on your free will. However, without receipt of Personal Data it may not be possible to contact you and provide you with information.

Personal Data That You Provide Us With. We collect and process the following types of Personal Data directly provided by you through the form on the Website: 

• Identification data, i.e., name.
• Contact details, i.e., phone number, residential city and HMO – health medical organization (optional).

The provision of certain types of Personal Data may be necessary or optional. Mandatory Personal Data will be marked as such. If you refuse to provide mandatory data, Meuhedet may not be able to process your request (e.g., sending you communications).

Personal Data That We Collect Automatically from You. Each time you visit our Website we may automatically collect the following data through a Facebook pixel, Google Analytics and Google Ads. You can change the settings of your browser to avoid these technological tools or as detailed below:

• Facebook Pixel: We use Facebook pixel provided by Meta to customize our advertising and to serve you ads on your social media based on your browsing behavior. A pixel is a small piece of code embedded on a webpage that tracks user activity, such as visits, clicks, or conversions. This allows your behavior to be tracked after you have been redirected to our Website by clicking on the Facebook ad. The Facebook pixel stores a cookie on your device to enable us to measure the effectiveness of Facebook ads for statistical and market research purposes. The information collected via the Facebook pixel is stored and processed by Facebook. Facebook may link this information to your Facebook account and use it for its own promotional purposes in accordance with Facebook’s Data Policy. The Facebook Pixel also allows Facebook and its partners to show you advertisements on and outside of Facebook. To opt-out of this displaying of Facebook ads, visit your Facebook Ad Settings.  You can also clear and control the information third parties share with Facebook in your Off-Facebook Activity page. Below is a description of the Facebook pixel used use on the Website:
  • Pixel Name: fbp
  • Service Provider: Meta (Facebook) 
  • Purpose: Used by Meta to track visits and conversions from Facebook/Instagram ads 
  • Duration: 90 days 
  • Type: Third Party cookie

• Google Analytics. We use Google Analytics 4, a web analytics service provided by Google LLC (“Google”), to help us understand how visitors interact with our Website. Google Analytics uses cookies (i.e., small text files used by website owners to store or retrieve information on your browser or device, such as computer, tablet, mobile phone) to collect information (i.e., IP address, browser/device information, pages visited, time on the Website, geographic locations, and Visitor interactions). Google Analytics 4 does not log or store full IP addresses. Instead, it uses IP anonymization by default, meaning that users’ IP addresses are automatically truncated before being processed or stored. Such collected information enables us to know and analyze information about the use of the Website, including number of Visitors, popular content, traffic sources and how Visitors navigate our Website. It also enables Google to know Visitors browsing patterns across websites, data for advertising targeting, and insights for its own services. This data helps us to improve our services and Visitors experience. You can learn more about how Google collects and processes data here. You can also opt out of Google Analytics by installing the browser add-on available here. Below is a list of the Google Analytics cookies we use on the Website: 
  • Cookie Name: ga
  • Service Provider: Google Analytics 
  • Purpose: Used to distinguish users and sessions for website analytics 
  • Duration: 2 years
  • Type: First Party cookie 
  • Cookie Name: ga
  • Service Provider: Google Analytics 
  • Purpose: Used to distinguish users for short-term session tracking  
  • Duration: 24 hours 
  • Type: First Party cookie 

• Google Ads. We use Google Ads, an online advertising service provided by Google LLC (“Google”), to display targeted advertisements to users who have previously visited our Website or who may be interested in our products and services. Google Ads allows us to measure the effectiveness of our advertising campaigns (conversion tracking) and to reach relevant audiences across Google’s advertising network through remarketing. These features involve the use of cookies (i.e., small text files used by website owners to store or retrieve information on your browser or device, such as computer, tablet, mobile phone) that collect information about your interactions with our Website, such as the pages you visit and the actions you take. This information may be shared with Google and used to display personalized ads based on your browsing behavior. You can control your ad preferences or opt out of personalized advertising by visiting Google’s Ad Settings page here. For more information about how Google processes personal data in the context of advertising, please refer to Google’s privacy policy here. Below is a list of the Google Ads cookies we use on the Website: 
  • Cookie Name: IDE
  • Service Provider: Google Ads 
  • Purpose: For measuring ad conversions and remarketing across Google services 
  • Duration: 90 days 
  • Type: Third Party cookie 
  • Cookie Name: gcl_au
  • Service Provider: Google Ads 
  • Purpose: Used to track user interactions with ads and conversion events 
  • Duration: 90 days 
  • Type: First Party cookie 

2. Purposes and EU Legal Basis for Processing

1. Purposes of processing:
   • To manage your contact request

   Examples of use:

   • to confirm we have received your email
   • to contact you as requested 
   • to respond to your inquiry 
   • to send you updates regarding your inquiries
   • to provide with information about health services in Israel

   Legal Basis – for EU Visitors only:

   Your consent

   (to withdraw your consent please see section 8 below)

2. Purposes of processing:
   • To manage our promotional communications and serve you our ads

   Examples of use:

   • to add you on our promotional list
   • to send you promotional emails and SMS
   • to unsubscribe from our communication list
   • to target you on social media

   Legal Basis – for EU Visitors only:

   Your consent

   (to withdraw your consent please see section 8 below)

3. Purposes of processing:
   • To improve the Website and your Visitor experience

   Examples of use:

   • to monitor and analyze your use of the Website
   • to develop, customize and improve the Website
   • research and further development, analysis and statistics

   Legal Basis – for EU Visitors only:

   Your consent

4. Purposes of processing:
   • To manage any litigation

   Examples of use:

   • to manage any dispute or litigation 
   • to seek advice from lawyers, auditors, and other professional advisers

   Legal Basis – for EU Visitors only:

   Legitimate interest of Meuhedet in defending its rights and interests.

5. Purposes of processing:
   • To comply with legal obligations

   Examples of use:

   • to perform any reporting and notification obligations we may be subject to, to competent governmental agencies and any public authorities
   • to process your requests to exercise your rights
   • to detect, investigate, prevent, or take action against illegal or criminal activities, fraud, or situations involving potential threats to the rights

   Legal Basis – for EU Visitors only:

   Compliance with legal and regulatory obligations to which Meuhedet is subject.

3. With Whom Do We Share Your Personal Data

We share your Personal Data with the following third-parties: 

• Service providers that support the Website, including social media platform and digital marketing and advertising service provider; 
• Legal and regulatory authorities, in case of a subpoena, search warrant or court order or in compliance with applicable laws and regulations; 
• Lawyers and interested parties, in case of the management of possible disputes and other legal matters where appropriate; and 
• Corporate transactions, in the event of any proposed or actual reorganization, restructuration, merger, sale, joint venture, assignment, transfer or other disposition of all or any portion of our business or assets.

4. Cross-Border Data Transfers

Due to our global business operation, we transfer or process your Personal Data in several jurisdictions other than the country of your jurisdiction. 

Israeli Transfers. When we transfer Personal Data from Israel to a third country, the transfer takes place on the basis of: (i) a country declared as offering equivalent level of protection by the Israeli Privacy Protection Authority; or (ii) your consent through this Privacy Policy to transfer your Personal Data to other jurisdictions, understanding that in some countries the level of protection may be lower than in Israel.

EEA Transfers. When we transfer Personal Data from within the European Economic Area («EEA») to countries or international organizations that are based outside the EEA, the transfer takes place (i) on the basis of an adequacy decision by the European Commission, or (ii) in the absence of an adequacy decision, other legally permitted safeguards, such as standard contractual clauses. 

5. Data Retention

We retain Personal Data for as long as a Visitor is using our Website, until we have answered your inquiries and until you withdraw your consent for receiving promotional communications. Other circumstances in which we will retain your Personal Data for longer periods of time include: (i) where we are required to do so in accordance with legal and regulatory requirements, or (ii) if we reasonably believe there is a prospect of litigation. 

If you have any questions about data retention, please contact us as detailed in Section ‎11.

6. Data Security

We maintain appropriate technical and organizational measures to protect Personal Data, in particular against accidental or unlawful destruction, loss, modification, unauthorized access, harm to the integrity or divulgation. However, we do not promise or guarantee that any Personal Data will be absolutely protected from unauthorized disclosure or use. 

7. Your Rights Regarding your Personal Data

Subject to conditions and exceptions and depending on your jurisdiction, you may be entitled to request us to: 

• Access your Personal Data (as well as a copy); 
• Delete your Personal Data;
• Rectify incomplete, incorrect, outdated or unclear Personal Data;
• Object certain processing of Personal Data; 
• Restrict certain processing of Personal Data during a limited period of time; 
• Withdraw your consent for receiving promotional communication at any time (see section 8 below);
• Data portability ; and 
• Lodge a complaint to your national data protection authority.

If you wish to exercise your rights, you may contact us as detailed in Section ‎11. When you ask us to exercise any of your rights, we may need to ask you to provide us with certain credentials to make sure that you are who you claim you are, and to better understand the nature and scope of your request. 

8. WITHDRAW CONSENT TO MARKETING COMMUNICATIONS

At any time, you may choose not to receive future promotional and services-related emails and SMS from us by sending an e-mail to: Olim1@meuhedet.co.il

9. MINORS

The Website and its related services, including marketing campaigns, are not intended for use by minors (an individual that is under the age defined by applicable law, which concerning the EEA is under the age of 18), and we do not knowingly collect and process Personal Data relating to minors. If these age requirements are not met, you are required to avoid using the Website.

10. CHANGES TO THIS PRIVACY POLICY

We will change this Privacy Policy from time to time. Any changes will be posted on this page . The effective date of any change of Privacy Policy will be clearly marked on the top of each new Privacy Policy posted.

11. CONTACT US AND DATA CONTROLLER’S DETAILS

If you have questions, concerns or comments regarding this Privacy Policy, please contact Meuhedet HMO at: 

WhatsApp: +972- 502488801 

Phone: +972-502488801

Email: Olim1@meuhedet.co.il